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IndustryWe Work Well To Connect Industry Suppliers & Buyers

January 10, 2019Craig Oliver

With the vision of connecting leading spa and wellness suppliers with pre-selected highly qualified buyers, Monica Helmstetter and Lucy Hugo, formerly of Questex Media, have announced the launch of a new event company, We Work Well Inc, the next generation of hosted buyer events. The inaugural We Work Well event will be held June 9-12, 2019, at The Langham Huntington in Pasadena, California. 

According to the team, the event also aims to make a more lasting impact, “by bringing wellness in to every aspect of the event experience, our goal is to inspire attendees to take what they have learned from our event and put it into practice in their personal and professional lives,” says Hugo. 

Helmstetter and Hugo bring over 25 years of spa industry experience to the new venture, with senior roles at Questex Media’s American Spa magazine and, Spatec North America, and the non-profit group #SpasPushingLimits. Both their experience and industry trends lead them to believe that the wellness industry is ready to rethink the hosted buyer event model. “When I founded #SpasPushingLimits in 2016, I noticed early on that participants were forming a stronger and more authentic connection with each other through shared purpose of physical activity and philanthropy,” says Helmstetter. The team recognized that by incorporating their learnings into the existing hosted buyer format, they could create a platform that would allow attendees to build long lasting relationships beyond the traditional meetings and networking activities. 

Helmstetter and Hugo believe this new model also addresses current trends in the industry, as well as the changing needs of the spa professional. According to the October 2018 Global Wellness Economy Monitor, workplace wellness expenditure is growing by 4.8% annually over the past two years, reaching $47.5 billion. “Looking at these statistics and acknowledging the changing trends in our industry, we are excited,” says Helmstetter, “and we feel our industry is ready for an event like ours.” 

The inaugural We Work Well event will take place at The Langham Huntington in Pasadena, California on June 9-12, 2019. For more information, inquire at www.weworkwellevents.com

About We Work Well: We Work Well is a premier hosted buyer event platform, connecting high level executives from leading spa and wellness suppliers with pre-selected highly qualified buyers from high volume luxury resorts and spas, through scheduled one-on-one meetings, networking activities, community and purpose.

Craig Oliver

Craig Oliver is president of Spas of America and editor-in-chief of Healthy Living + Travel.

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